
About
Be-Youth

Our Story
Be Youth’s is deeply rooted in the community, specifically those of the underrepresented. Our founder Niquan Lee was raised in this environment. He’s witnessed the potential youth in these areas possess, but unfortunately due to a lack of support, guidance and resources they don’t get the same opportunities as others. Instead, he’s watched friends go down a different path due to drugs, poverty and other circumstances. However, Niquan was fortunate. He had an uncle who took him in as a youth and raised him, along with a village of coaches and friends, that provided support and guidance, showing him the impact a change in exposure and environment can have.
This is the driving force behind BE-Youth. We strongly believe that with the right tools and support, those in underserved communities can propel into a pathway of endless possibilities.
Mission
Our Mission is to help bridge educational gaps specifically for youth in low income areas who don’t have access to financial, business, and wellness tools.


Our Vision
Is to create a future where all youth know that they can succeed regardless of their background. We want them to know they are just as good as everybody else and that they are enough. They will have the confidence, skills and knowledge to go out and “get it”. We will help bridge the gap between financially secure and low income school curriculum by enhancing financial and emotional growth.
Statistics
- Nearly 50 percent of high school seniors say they wish they learned personal finance in school. (Discovery Education, 2018)
- 1 in 5 teens lacks a basic foundation to build on for financial literacy (2015 PISA Study)
- 74% of teens don’t feel confident about their financial education (2021 Greenlight study)
- 46% of teens don’t know what a 401(k) is (2021 Greenlight study)
- 21% of Americans have no emergency savings (2020 Bankrate survey)
- About 4 in 7 Americans are financially illiterate and report being unable to manage their finances. (Walden University)
- In 2019, 70 percent of high schoolers in America had the option to take a personal finance course, but only 17 percent of students were required to take one. (Council for Economic Education)

Meet our team




Niquan is passionate about money management and believes it is a a tool that can help uplift and empower underrepresented youth. As a Sr. National Account Manager, Niquan dedicates his time to mentoring junior employees and during his free time mentors local youth and coaches football and basketball.

Sophia's passion is building sustainable prosperity, whether it’s through her profession of supporting organizations with business transformation or her community work, which includes partnering with individuals to help them realize and reach their potential. In her free time Sophia coaches women through the Coalition for the Homeless-First Step Program.

Aside from extensive paralegal and administrative experience, Lisette has volunteered with various non-profit agencies over the last 2 decades. On her free time, Lisette enjoys spending time with family, watching her daughter play sports, reading, and traveling.